That's a great question B.
I have spewed words till I am blue in the face and been largely ignored.
People dont really want to hear that the ship is burning. They have enough problems as it is.

It is however true that there are those who do want to hear.
I have met many of them, happily I just met you and grin as I see all of these wonderful people here at this tribe.

Ideas do have a way of catching on. Orville and Wilbur Wright were laughed at. Today heavier than air flight is commonplace.

There is also the 100 monkey theory. A monkey I may be, I dont mind--but if enough people adopt this way of thinking, it catches on, slowly at first but it does.

So I agree with Rahim, live by example
And share with those of like mind.
Talk to the other monkeeeees :-)))

Another thought is appreciation. The gentleman who tends the flower beds for the city is doing so firstly to feed his family. Yet we are the beneficiaries of it. "thank you" is just so easy to say. "Or thank you. they look great"

It's about people really. We all feel the need to be needed and to belong. We feel a need to contribute and to be part of the community. And to be appreciated.

Money's purpose is to be a facilitator between needs and resources. But it's about people really. I think it is absolutely true that we are all about self interest. That is okay, it is how we grow--it's not about being "selfish" at all.

Speak to others about how it will be good for them as individuals.
Be a salesperson and sell the advantages.